North American Digital Consumer Experience Leader (Education)

North American Digital Consumer Experience Leader

Job Description

About Us

Cottonelle®. Scott®. Kleenex®. Kotex®. Poise®. Huggies®. Depend®. Kimberly-Clark Professional®. You already know our legendary brands—and so does the rest of the world. In fact, millions of people use Kimberly-Clark products every day. We know these amazing Kimberly-Clark products wouldn't exist without talented professionals, like you.

At Kimberly-Clark, you'll be part of the best team committed to driving innovation, growth and impact. We're founded on more than 150 years of market leadership, and we're always looking for new and better ways to perform – so there's your open door of opportunity. It's all here for you at Kimberly-Clark.

What You'll Do (Role Purpose)

As the Digital Consumer Experience Leader for our NA Consumer Operating Segment, you will be at the forefront of delivering transformational consumer experiences of our brands via Digital. Your expertise in digital consumer journeys, digital product experiences and first-party data acquisition, as well as CRM will be pivotal in crafting exceptional digital experiences that resonate with our consumers. You will lead the strategy and execution of consumer promotions, ensuring a seamless integration of digital touchpoints across the consumer lifecycle.

The Impact You can Make

• Develop and implement a comprehensive digital consumer experience strategy that aligns with the KC North America Consumer's vision and business goals
• Lead delivery of new to market consumer centric digital experiences and platforms that cut across brands and business units, eg: websites, apps, retail experiences
• Oversee Product Management function to ensure seamless and on-time delivery of consumer focused solutions
• Oversee the strategy and deployment of first-party data acquisition to enhance consumer insights and personalize experiences.
• Manage Marketing Technology ecosystem supporting owned digital channels and Retail syndication, in close partnership with IT (Digital Tech Solutions)
• Lead the CRM team to optimize consumer engagement and retention strategies, and deliver excellence in execution in market – delivering brand goals
• Collaborate with cross-functional teams to ensure a cohesive consumer journey across all digital platforms
• Lead holistic Organic Search and Content deployment efforts, across Brand owned and Retail channels – achieving or exceeding our fair share of organic traffic to our digital experiences
• Create and implement approaches to content development, deployment, and syndication across owned digital and retail channels that maximize efficiency and accelerate performance and engagement with consumers
• Drive innovation in consumer promotions, leveraging digital tools to maximize reach and impact, and drive excellence in execution of integrated CP plans in-market – driving vendor relationships, W/NW splits, and maximizing ROI of CP across the enterprise
• Establish KPIs and metrics to measure the effectiveness of digital strategies and consumer promotions – accountable for delivery and performance
• Mentor and develop a high-performing digital experience team, fostering a culture of continuous improvement and innovation

About You:

You're driven to perform at the highest level possible, and you appreciate a performance culture fueled by authentic caring.  You want to be part of a company actively dedicated to sustainability, inclusion, wellbeing, and career development.

Experiences We're Looking For

• Proven experience as a Senior Leader in Digital Marketing or a related field within a Fortune 500 CPG company.
• Expertise in digital consumer journeys, CRM, and first-party data strategies, digital product experiences and consumer promotions
• Strong track record of developing and executing successful digital consumer promotions.
• Strong change management capability and ability to elevate organization acumen and support for a space that impact is hard to define as a CPG
• Exceptional leadership skills with the ability to inspire and motivate teams.
• Excellent analytical and problem-solving abilities.
• Bachelor's degree in Marketing, Business Administration, or related field

Location

Preferred-Chicago Commercial Center

Ways of Working and Leadership Competencies We Value

• Focus on Consumers. We keep the needs of customers and consumers at the center of our work. Building strong customer relationships and delivering consumer-centric solutions. Seeing ahead to future possibilities and translating them into breakthrough strategies that delight our consumers.
• Play to Win. We aim high, measure our results, and live our values because winning with integrity matters. Setting aggressive goals and consistently achieving results, even under tough circumstances. Pushing past status quo to create new and better ways to solve problems and win.
• Move Fast. We turn decisions into action, remove barriers and seek progress over perfection. Stepping up to champion ideas, address difficult issues and say what needs to be said. Tackling challenges with a sense of urgency, seizing new opportunities and scaling winning solutions.
• Grow our People. We champion inclusion and encourage our people to ideate, innovate and contribute to their growth. Encouraging diverse perspectives, experiences and backgrounds that enable our winning culture. Placing a high priority on developing self and others to meet career goals and the organization's goals.

Total Benefits

Here are a few of the benefits you'd enjoy. For a complete overview, see www.mykcbenefits.com.

• Great support for good health with medical, dental, and vision coverage options. No waiting periods or pre-existing condition restrictions. Access to an on-site fitness center, occupational health nurse, and allowances for high-quality safety equipment.
• Flexible Savings and spending accounts to maximize health care options and stretch dollars when caring for yourself or dependents.
• Diverse income protection insurance options to protect yourself and your family in case of illness, injury, or other unexpected events.
• Additional programs and support to continue your education, adopt a child, relocate, or even find temporary childcare.

To Be Considered
Click the Apply button and complete the online application process. A member of our recruiting team will review your application and follow up if you seem like a great fit for this role.

In the meantime, please check out the careers website.

And finally, the fine print….
For Kimberly-Clark to grow and prosper, we must be an inclusive organization that applies the diverse experiences and passions of its team members to brands that make life better for people all around the world.  We actively seek to build a workforce that reflects the experiences of our consumers.  When you bring your original thinking to Kimberly-Clark, you fuel the continued success of our enterprise. We are a committed equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, age, pregnancy, genetic information, citizenship status, or any other characteristic protected by law.

The statements above are intended to describe the general nature and level of work performed by employees assigned to this classification. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

Employment is subject to verification of pre-screening tests, which may include drug screening, background check, and DMV check.

The North America salary range: $215,500 - $278,500 USD

Veterans and members of the Reserve and Guard are highly encouraged to apply.

Kimberly-Clark will support in-country relocation for the chosen candidate. The benefits provided will be per the terms of Kimberly-Clark's applicable mobility policies. The benefits/policy provided will decided in Kimberly-Clark's sole discretion.

#LI-hybrid

Salary Range: 215,900 – 279,100 USD

At Kimberly-Clark, pay is just one aspect of our total rewards package, which also includes a variety of benefits and opportunities to achieve, thrive and grow. Along with base pay, this position offers eligibility for a target bonus and a comprehensive benefits suite, including our 401(k) and Profit Sharing plan. The anticipated base pay range for this role is provided above for a fully qualified hire. Actual pay will depend on several factors, such as location, role, skills, performance, and experience. Please note that the stated pay range applies to US locations only.

Primary Location

Chicago Commercial Center

Additional Locations

USA-REMOTE-TN

Worker Type

Employee

Worker Sub-Type

Regular

Time Type

Full time